
Customer Experience
in Retail
From the moment a customer enters the store, through staff interaction, to checkout—and the decision to come back again.
Real-Time Store Performance
Prevent Customer Loss
CX Connected to Revenue
Know how every location performs. Every shift. Every team. Without delays or guesswork.
Identify dissatisfied customers before they switch to a competitor—and before they share their experience publicly.
See where poor experiences are costing you money—and where great service is driving higher spend and repeat visits.
Real-Time Store Performance
Know how every location performs. Every shift. Every team. Without delays or guesswork.
Prevent Customer Loss
Identify dissatisfied customers before they switch to a competitor—and before they share their experience publicly.
CX Connected to Revenue
See where poor experiences are costing you money—and where great service is driving higher spend and repeat visits.
How It Works
Customer Experience
Across the Entire Store
Across the Entire Store
Cleanliness. Product availability. Staff helpfulness. Service speed. Store atmosphere. InsightSofa measures the customer experience at key moments throughout the shopping journey. Using email, SMS, or QR codes at checkout, store exits, fitting rooms, or directly in specific departments, you capture feedback instantly.
Show data from All Branches, only from product segment Woman fashion during last 3 months

Key Metrics
Which Locations Drive Profit
and Which Don’t?
InsightSofa compares performance across individual locations, giving you a clear view of where revenue is being lost. Because every poor experience has a cost. And that cost can be measured.
Show data from United Kingdomc, segmented by Stores during last 6 months

Customer Sentiment
Emotions That Drive Revenue
InsightSofa uses AI to analyze open-ended responses, giving you a real-time view of the mood across your stores. Not based on internal reports—but on the voices of customers who just shopped with you.
Show data from United Kingdom, segmented by Departments during last 6 months

Auto Tagging
Improvement Ideas.
Captured Automatically.
Customers often share clear, practical suggestions. InsightSofa automatically ctegorizes this feedback and assigns it to the responsible managers. Each location gets a clear list of priorities. Feedback turns into an action plan.
Show data from Czech Republic, filtered by touchpoint Store visit during last 3 months

Feedback Collection
How Do You Get This Data?
With InsightSofa, you have three core ways to collect feedback. But one stands above the rest: transactional data—where the most valuable truth about your customer experience is revealed.

Feedback Collection
Transactional Measurement
The highest survey response rates. The highest-quality data. All in real time.

InsightSofa Channels
Collect feedback where your customers actually share it.
Design
Beautiful.
And built to perform.
Every survey reflects 14 years of CX expertise—crafted to maximize response rates and deliver a design that leaves your customers with a true wow experience.

